Me!
Anyone in the media business has become a huge fan of HARO, which stands for Help a Reporter Out. Social media and marketing guru Peter Shankman created it, oh, about a year ago.
HARO is a thrice-daily list of media leads, which I’ve used as a writer and as someone trying to promote her books. Today, I took my HARO-ness to a new level by purchasing the “ad” that appears at the top of every HARO dispatch.
In case you’re interested in reading that ad, here it is:
This HARO is thanks to Leah Ingram, writer, book author and spokesperson extraordinaire. Do you need to hire a media-trained, camera-savvy spokesperson for your next PR campaign? Then Leah’s your gal. Leah is a high-energy lifestyle expert with a low-maintenance attitude. She knows how to deliver on-target message points in a friendly, conversational way, and she gets results. One tour she completed helped to increase sales of a technology company’s products by 20%. Did I mention that she’s an awesome, nationally published writer, too? Leah can put words to any story that, well, needs writing. Want to see Leah in action? Visit her website http://www.leahingram.com to view video segments, read her clips or check out any of her 13 published books. Her newest book on frugal living, called Suddenly Frugal, hits bookstore shelves in September.
Only time will tell if this ad will bring a worthwhile return on investment. Considering that each HARO reaches nearly 25,000 people, I’ve got fingers crossed that it will.

Hey, there folks. Just wanted to share with you that the 

READ LEAH ON HOME GOES STRONG

