I’m writing this blog posting from a local Panera Bread, where I’m enjoying free Wifi and a free meal. No one was treating me, but I didn’t lay out any cash for my food. That’s because I used a Panera Bread gift card that I got from cashing in credit card points. As I’ve talked about before, the reason I was able to kill two hours in Panera while my daughter was at sports practice was because I have a gift card wallet. It is stocked with all of the gift cards I’ve received as gifts or as incentives, and I keep that gift card wallet with me at all times so that if I need to purchase something, I don’t need to spend any greenbacks in my wallet.
The timing is right to bring up the topic of gift cards again, now that the government is trying to crack down on unfair fees and practices with regards to gift cards. What’s been unfair? Companies that charge a monthly “maintenance” fee, just so you can maintain your balance on your gift card, which is a problem if you don’t use the card for awhile. As the months go by a little bit more money ticks off the balance and eventually you’re left with nothing to spend on your gift card. Those new rules go into effect in August.
While this is surely good news for consumers, there’s no reason to wait until then to put your gift cards to good use. If you haven’t already, take some time in the next few days and get all of your gift cards organized–especially if you received a bunch for the holidays and haven’t done anything with them. We use a 5 X 7 book that’s designed to hold business cards but which works perfectly with gift cards. I’d love to hear back how many gift cards you ended up locating that you could put in your gift card wallet and what kind of wallet you ended up organizing for yourself.











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